Bridging Cultures

Roots Studio works with unreached communities to digitize their cultural works as IP into an online library for licensing. Through years of consistent heart and operations, we build 2-way bridges between artists and the global market by providing authorship, voice, and compensation.

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Our Heritage Library

Preview the thousands of last generation and storied designs from our communities in our library. Every print is linked back to the artist and tribe by emailing us at info@rootsstudio.com.

Our pillars

Respect

We work with indigenous artists and communities from around the world to deeply understand the meanings behind their work, and to provide them with the means and opportunity to share their work with brands and consumers.

Reciprocity

How do we build trust with communities? Amplifying voices, observing existing dynamics, and consistent two-way dialogue. We can help bridge your projects involving communities through years of reflective and self-aware practice.

Remuneration

We ensure that the artists are appropriately compensated and we provide regular profit returns back to them and their communities. Every design in our library is traceable to their bank accounts.

DROP 2

Rurban by Roots Studio’s new collection, BOK JOY, showcases the brilliance of Indigenous craft and regenerative agriculture in what we wear. In August 2023, Roots Studio brought clothing from Noah, 3.1 Phillip Lim, and Triple Five Soul to be reimagined by three Indigenous villages in Asia. There, partner artists incorporated cotton grown from their soil and dyed pieces from locally farmed indigo and mountain water. Additional Roots Studio artists used a combination of woodblock printing and traditional Indian hand embroidery. Other sustainable aspects of this collection include biodegradable fabrics such as milk and sugarcane shirts and scarves, and buttons made out of coconut shells and recycled plastic. 

BOK JOY

Watch how the collection was made
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DROP 1

Drop 1 includes a collection of limited tees, hoodies with dipped laces, jean jackets, and hand-embroidered shirts featuring artworks from Bhil, Gond, and Warli tribal artist communities in India. A 20% net profit royalty goes back to the artists represented in this collection.

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Roots Studio Brand Partners

Find our artists' works consensually reimagined through our partners

Featured In

"Roots Studio digitizes endangered Indigenous art and provides intellectual property education to those wishing to license traditional crafts to fashion companies.”

"Roots Studio's smart approach also addresses an industry-wide ethical issue in fashion: cultural appropriation. Knowing a valuable asset of these artisans includes their cultural narrative"

"At the core of what sets Roots Studio apart is the emphasis they place on listening to the communities they’re working with, and on building relationships with them."