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Discover unseen art.

"My roots, from my soil," often how village artists describe their art. Art is heritage for many villages across the world; the root of their identity. At Roots Studio, we license undiscovered, unique, and storied designs from villages for printing onto a variety of products. We do so by setting up design centers in villages for artwork to be uploaded so they can be delivered to you. These communities may live lifestyles worlds apart from the urbanizing world most of us know, but their lives are full of imagination, whimsy, and community. 

Till date, we have worked across 4 states in India, reaching about 1000 artists in the country's most remote parts. Our vision is to give the world access to the untapped imagination of unknown artists, and to make the term "struggling artists," history.

 

In the Press 

http://www.girlboss.com/meet-rebecca-hui/            http://blumcenter.berkeley.edu/news-posts/a-pattern-searcher-from-cal-rebecca-hui-connects-art-cows-and-urban-development/             http://www.refinery29.com/2015/08/92378/sophia-amoruso-girlboss-foundation-recipient